Privacy Policy

We (“ILiveActive,” “we,” “our”) operate www.iliveactive.com, a health & wellness information site based in the United States. This Privacy Policy explains what information we collect, how we use it, and your rights under U.S. law.

1. Information We Collect
A. Personal Information You Provide

  • Contact Data: Name, Mobile Number (if you sign up or contact us), Gender Info

  • Account Data: All we need is your mobile number to create an account. No passwords required — just a quick OTP login.

B. Automatically Collected Data

  • Usage Data: Pages visited, time on site, clickstream data

  • Device & Browser Data: IP address, device type, browser version, operating system

  • Cookies & Tracking: Third-party analytics (e.g. Google Analytics), performance cookies, functional cookies

2. How We Use Your Information

  • To Provide & Improve Services: Personalize content, troubleshoot issues, analyze trends

  • To Communicate: Respond to inquiries, send service-related notices (e.g., updates to policy)

  • To Protect & Secure: Detect fraud, enforce our Terms of Service, ensure site security

  • For Marketing (with consent): Optional email alerts about new articles, health-stock trends, or promotions

3. Sharing & Disclosure

  • Service Providers: Hosting, email delivery, payment processing, analytics—only as needed

  • Legal Compliance: In response to lawful requests (e.g., subpoenas, court orders)

  • Business Transfers: If we merge, sell assets, or are acquired (with notice)

4. California Residents (CCPA Rights)

If you are a California resident, under the California Consumer Privacy Act you have the right to:

  1. Know what personal data we collect, use, share, or sell.

  2. Request Deletion of your personal data.

  3. Opt-Out of the “sale” of your personal data (we do not sell data to third parties for their own marketing).

  4. Non-Discrimination: We will not penalize you for exercising these rights.

To exercise your CCPA rights, email us at info@iliveactive.com with “CCPA Request” in the subject line.

5. Children’s Privacy (COPPA)

We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such data, please contact us to have it deleted.

6. Cookies & Tracking

  • Essential Cookies: Required for site functionality

  • Performance Cookies: Anonymous analytics to help us improve

  • Manage Preferences: You can disable cookies via your browser settings or our cookie-consent banner.

7. Data Retention

We retain personal data only as long as necessary to fulfill the purpose collected (e.g., account existence, email address etc.) and to comply with legal obligations (generally up to 3 years for transactional data).

8. Data Security

We implement industry-standard safeguards (HTTPS/TLS, encrypted databases, access controls). However, no online system is 100% secure.

9. Your Rights & Choices

  • Access & Correction: Email us to review or update your personal data.

  • Deletion: Request removal of your data (subject to legal exceptions).

  • Opt-Out of Marketing: Click “unsubscribe” in any marketing email or contact us.

10.International Transfers

Your data is stored on U.S. servers. If you’re outside the U.S., by using our site you consent to transfer of your data to the U.S.

11.Changes to This Policy

We may update this Privacy Policy. The “Effective Date” at the top will reflect the change. Significant changes will be announced on our site.

12.Contact Us

If you have questions or concerns, please contact:

Email:info@iliveactive.com

Address:189 S Orange Ave, Orlando, FL 32801, United States